SCEO

PZU

data realizacji

lokalizacje

Warsaw

rozwiązania

Transparent screens

Indoor screens

Reklama

01

cel

The goal of the project was to create a large-format digital signage display that would allow the PZU building's glass facade to be used for visual communication without losing its natural transparency. The key was to combine impactful content presentation with maintaining visibility and light access inside the building.

02

zakres prac

The implementation included the supply and installation of a 36 m² transparent LED screen with a custom structure tailored to the glass facade. As part of the project, we also provided a complete content management and distribution system, including LED controllers and a Digital Signage player with software for managing the displayed imagery.

03

Zastosowane rozwiązania

We used a SCEO® transparent screen with a 2.8/5.6 mm pixel pitch and 50% transparency. The 12 × 3 m screen was equipped with two NOVASTAR LED controllers and a Digital Signage system, enabling synchronous playback of content from two independent video sources across the entire screen surface. The transparent technology allowed us to create an eye-catching advertising surface without the need to cover the glass facade. Maintaining 50% transparency allows for natural daylight and keeps the interior space visible. At the same time, the large screen area ensures high visibility of messages, promotional materials, and Digital Signage content from outside the building.

‍

04

Parametry techniczne